by George C. Fraser
are five big mistakes people make while networking.
1: They don’t bring business cards. You must have business
cards, plus a pen. A business card says you are serious about your
business and you want to let people know how to get in contact with
mistake is people who give me someone else’s card. The trick
to avoiding this is to separate your incoming and outgoing business
cards by pocket.
mistake people make is when they meet someone. They say, “You
probably don’t remember me?” What you should do is hold
out your hand to shake theirs and repeat your name “first”.
Don’t set yourself up to embarrass yourself and the other
person. Help them; give them the benefit of doubt.
big mistake is asking them to give first, before you’ve built
the relationship. You always give first, and share first. This is
the first principle of networking.
finally, people have a low-impact “sound bite”. Here’s
how you develop a 30-second-sound, high-impact sound bite. Be sure
to write it down and rehearse it. You must clearly state who you
are, where you are from, what you do, and how you add value—not
just how, but a quantitative evaluation of your value.
you don’t make these mistakes, you will be on your way to
being a power-networker!